WSBC1 RECAP

WSBC1 BY THE NUMBERS

359

total

Attendees

250+ students, 80 Industry Professionals, 30 speakers

Speakers &

Moderators

30

Between 2 keynotes and 5 pannels

Partner

Organizations

24

WSBC1 Partners

  • Morgan Stanley Global Sports & Entertainment

  • Wasserman Foundation

  • Green Bay Packers

  • Milwaukee Bucks

  • Milwaukee Brewers

  • Chicago Bears

  • Forward Madison FC

  • Madison Nightmares

  • Madison Mallards

  • ESPN Madison

  • Chotin Family Foundation

  • Cousin's Subs

  • Destination Madison

  • Madison Area Sports Commission

  • VC Connect

  • TopHouse Foods

  • Mueller Sports Medicine

  • Moss Sports

  • Wando's

  • Jay's

  • The Vault NYC

WSBC1 Speakers

KeynoteS

Chris LaPlaca

Former Head of Corporate Communications, ESPN

PANELs

“You’re Not Ready For a Career In Sports. Here’s How You Can Get There”

Karen Murphy, COO & EVP of Stadium Dev., Chicago Bears

Jordan Solomon, Partner, Arctos Partners

“Driven to Dominate: The Blueprint of North American Sports Leagues”

Chris Petersen, SVP, Team Marketing & Business Ops., NBA

Mark Plutzer, SVP of Ticketing, MLB

Troy Vincent Sr., EVP of Football Ops., NFL

“Wait, What Just Happened? Realignment, NIL, and the Future of College Athletics”

Sarah Franklin, Professional Athlete, LOVB Madison

Lloyd Frischer, Co-Head of Basketball & Head of Basketball Client Marketing, CAA Sports

Atty. Megan Jerabek, Shareholder Attorney, von Briesen & Roper

Brian Mason, Head of NIL Strategy, Wisconsin Athletics

“From Caitlin Clark to Rose Lavelle: Building a Billion-Dollar Women’s Sports Industry”

Olivia Hancock, Co-Founder, ByUs Media

Sascha Malas, Head of Overtime Select, Director of Content Ops, Overtime

Lola Schumacher, Student Athlete, Wisconsin Volleyball

Kelly Sheffield, Head Coach, Wisconsin Volleyball

“Sports as an Asset Class: The Rise of Private Equity and Sports Investments”

Kristin Bernert, Co-Founder & Managing Director, SWISH Partners

Josh Glessing, Chief of Strategy and Corporate Development, Haslam Sports Group & President of Business Ops., Columbus Crew

Aaron Ryan, Founder, Belden Avenue Advisors

Matt Siegel, Partner of Athlete Relations, Patricof Co.

Adrian Wojnarowski

Men’s Basketball GM, St. Bonaventure Athletics

DETAILS COMING SOON